Jamjose Phabraham

   
   
 

January 22, 2012

What exactly is SodaStream?

Filed under: Uncategorized — Rhubarb @ 4:48 pm

This is the brand of carbonation systems for home use.  They were invented in the early 1900s to incorporate carbon dioxide (CO2) to drinking water. In those days these were called “apparatus for aerating liquids”.  The more recent versions allow for adding flavored concentrates  and before you know it – you’ve got home carbonated, flavor drink  or soda.

The initial machines manufactured were rather large and were sold for the houses with more people of the upper classes based in london, like the royal household. There were flavors with unusual names, one being the famous sarsaparilla introduced while in the 1920s.  The commercial carbonation machines were also introduced in the 1920s and were very popular.  The first smaller sized machines for home carbonation was manufactured in 1955. 

Because of so many forms of concentrate, different and unique flavors of soft drinks can be produced.  In the days when the systems were most popular, many well-known brands were designed for SodaStream in the concentrate  such as Fants, and Sunkist.            

During the early 1990s, the business merged with Soda-Club and has since relaunched with a marketing plan targeted more towards overall health or healthiers drink for kids or families.

The SodaStream drink maker features a canister with CO2 that is pushed into water which makes the water fizzy.  The total product features a machine, co2 canister, and several reusable drink bottles especially designed for pressurizing. After filling a bottle with water, you screw it on the machine, push a button, and make sparkling water. Carbonated sparkling water is additionally known as seltzer water.  There are different flavors of concentrated syrups which allows the consumer to create regular or diet soda pop (or soft drinks).  When the canister is empty, you give it back and purchase a whole new canister of CO2.

The buzz on the SodaStream during the 70s and 80s in the UK and presently are connected with nostalgia for those time periods.  The advertising jingle in 1970 was “get busy with the fizzy” and was so very well liked, that this slogan was included with their logo.  It was finally dropped in 1996 after 17 years.

MilkStream is a machine made through the very same company to make milkshakes.  You simply add milk, soft ice cream and syrup inside a tall glass, insert in the machine and a wand extends into the tall glass to whip up a foaming, tasty milkshake.

Today, SodaStream is a component of Soda-Club and there are several web sites where they can be purchased and all the supplies can be ordered and reordered when needed.

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